Social Media Marketing and Customer’s Buying Behaviour of Electronic Products in Akwa Ibom State.

Social Media Marketing Customer’s Engagement Quality Content Brand Reputation Customer Buying Behaviour Electronic Products Akwa Ibom State

Ndifreke B. Akpan, Nkanikpo I. Ibok, Aniebiet J. Etuk & Okokon B. Attih — volume 10, issue 4 — pp. 39-46

Social Media Marketing and Customer Patronage of Small and Medium Scale Enterprises in Uyo Metropolis, Akwa Ibom State

Social Media Marketing Facebook X Instagram Customer Buying Behaviour Small and Medium Scale Enterprises Uyo Metropolis

Michael M. Japhet, Imoh C. Uford & Abasiama A. Mfon — volume 10, issue 2 — pp. 133-140