Social Media Marketing and Customer’s Buying Behaviour of Electronic Products in Akwa Ibom State.
Journal Article

Ndifreke B. Akpan, Nkanikpo I. Ibok, Aniebiet J. Etuk & Okokon B. Attih

Social Media Marketing Customer’s engagement Quality content Brand reputation Customer Buying Behaviour Electronic products Akwa Ibom State

Volume 10, Issue 4 — pp. 39-46