Eco-awareness and Consumer Buying Behaviour of Fast-Moving Consumer Goods in Akwa Ibom State
Journal Article

Emmanuel A. D. Braide, Anietie B. Akpan, Imoh C. Uford & Sunday J. Akpan

Eco-Awareness Environmental Education Eco-labeling Attitude Buying Behaviour Fast Moving Consumer Goods Akwa Ibom State

Volume 10, Issue 4 — pp. 135-143 | DOI: 10.61090/aksujomas.10413

Social Media Marketing and Customer Patronage of Small and Medium Scale Enterprises in Uyo Metropolis, Akwa Ibom State
Journal Article

Michael M. Japhet, Imoh C. Uford & Abasiama A. Mfon

Social Media Marketing Facebook X Instagram Customer Buying Behaviour Small and Medium Scale Enterprises Uyo metropolis

Volume 10, Issue 2 — pp. 133-140 | DOI: 10.61090/aksujomas.2025.10213

Ambient Factors and Consumer Purchase Decision of Fast Food Stores in Akwa Ibom State, Nigeria.
Journal Article

Raphael S. Bassey, Imoh C. Uford & Abasiama A. Mfon

Colour Music Lighting Consumer Purchase Decision Fast Food Store Akwa Ibom State

Volume 10, Issue 2 — pp. 124-132 | DOI: 10.61090/aksujomas.2025.10212

Effectiveness of E-Marketing Platforms and Consumer Buying Behaviour of Akwa Ibom State University Students Towards Selected Online Products
Journal Article

Imoh C. Uford, Imaeka I. Charles & Aniebiet J. Etuk

e-Marketing Platforms Facebook Instagram Twitter Consumer Buying Behaviour Akwa Ibom State University (AKSU) Students Selected Online Products

Volume 7, Issue 1&2 — pp. 1-28 | DOI: 10.61090/aksujomas.2022.001