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Strategic Sensitivity and Organizational Success in Selected Manufacturing Firms in Akwa Ibom State

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Abstract

This study examined the relationship between strategic sensitivity and organizational success in selected manufacturing firms in Akwa Ibom State. The main objective of the study was to determine the relationship between strategic sensitivity dimensions such as strategic proactivity and strategic adaptability, on organizational success in selected manufacturing firms in Akwa Ibom State. The research question and hypotheses were formulated in line with the research objective. Methodologically, survey research design was adopted in the study. Related literatures aimed at enriching the conceptual framework were reviewed. The population of the study was 48 management staff of selected manufacturing firms in Akwa Ibom State. The collected data were further analyzed using simple percentage and Ordinal Logistic Regression at a 0.05 level of significance. Findings showed that the two independent variables (strategic proactivity = 5.111, PV= 002, and Strategic adaptability, = 4.246, PV= 000) were significantly related with organizational success in selected manufacturing firms in Akwa Ibom State. It was concluded that managers should often employ a combination of approaches depending on their specific circumstances, goals, and resources. The key recommendation is that managers should be taking a proactive and forward thinking approach to navigate the complexities and uncertainties of the big environment.


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